Periods of growth can be difficult for any business: continuing to provide a quality product or service while expanding your customer base is challenging. Luckily, the cloud can help businesses maintain a good balance between these two objectives by providing the digital infrastructure that will support them as they grow.
Businesses can use the cloud to support their work in numerous areas, but obtaining access to software is perhaps one of the most important. Through the Software as a Service (SaaS) delivery model, companies can equip themselves with the ERP, CRM, and other key systems they need to expand. Read on to look at a few of the most important reasons why growing businesses should consider SaaS:
Pay less for more.
When you obtain software through a cloud vendor, you do not need to purchase a physical copy of the program or invest in additional hardware to support it. Your provider will assume the costs of operating this infrastructure, which eliminates the need to obtain expensive hardware in house. Your business only needs to pay for access to the software online—typically on a monthly or yearly subscription basis. This setup dramatically lowers the total cost of ownership (TCO) of software applications, allowing you to spend far less money for access to more features.
Scale when needed.
Growing businesses require computer applications that are capable of growing with them, and cloud-based SaaS can do just that. As your business expands its customer base and hires new employees, you will be able to scale your SaaS platform to meet emerging needs.
Such a feat might be impossible otherwise—you’d have to pay for system upgrades, additional software copies, and most significantly, more physical equipment as you grow. It can also be difficult to predict the amount or level of resources you’ll need in the future, so you might end up paying for more than you actually use down the line—in other words, wasting money. SaaS offers agility by allowing you to upgrade and downgrade your services on demand.
Get to work faster.
With the SaaS model, all the software applications you use are optimized for use within your system. This is a major step forward from legacy models, which require you to undergo the lengthy process of downloading and configuring these platforms on your own. This allows your business to benefit from your cloud-based software much more quickly.
Get all the perks while being hands-off.
In a traditional environment, your business is responsible for hosting and maintaining the infrastructure that supports the IT applications you use—servers, networks, and so on. Deploying a SaaS model shifts these responsibilities onto the shoulders of your cloud provider, who will manage your software on your behalf. This means you’ll no longer need to oversee the availability of the software or ensure its security on your own. Your provider will work to ensure that you’re never without access to your software. This also provides more reliable disaster recovery in case of an emergency.
More importantly, your business will still reap all the rewards of the SaaS model without needing to do any of the heavy lifting. This will free up your IT staff to focus on other mission-critical tasks as your business grows.
Always stay updated.
By using SaaS, you’ll have fast access to the latest versions of the software you rely on. Your vendor will keep these platforms updated and deliver patches and improvements as soon as they launch, which makes the process of managing the software you use much simpler. This would be much more difficult (if not impossible) in a legacy system, wherein you would need to purchase and deploy upgrade packages for every piece of software your business needs—not to mention figure out when upgrades are needed or available. It’s clear that opting for cloud-based SaaS is a much more cost-effective way to ensure you’re using the most secure, updated version of a program available.
Access the best tools for any job.
Cloud-based SaaS opens the door to endless possibilities when it comes to business software. Email marketing, customer analytics, asset management, and payment fulfillment are just a few of the things you can do with cloud-based SaaS. Through the cloud, you can access software for almost any purpose.
What’s more, moving from legacy software to the cloud will likely be an easy (and appreciated) switch for your team. It’s normal for employees to be wary about adopting new systems at work. However, cloud-based consumer software—think of Dropbox and Skype—has become so prevalent in daily life that it shouldn’t be difficult for your staff to start using SaaS at work.
Use your software from anywhere.
Growing businesses need the flexibility to get work done, even when staff are away from their desks. Cloud-based SaaS makes this possible. Instead of relying on a program that physically lives on a desktop computer, your team will have access to the applications they need on any device. As long as they have access to the Internet, they can view their stored files, submit a purchase order, or look up customer information from anywhere in the world.
Having this kind of access to key applications will be crucial for your business as it grows and your team increases and/or spreads out over a larger geographic area. Whether you take on remote workers, open an office in a different city, or frequently send employees on business trips, you can be sure they’ll have access to the tools they need to do their jobs.